Tuesday, November 27, 2007

Oh, Greenpeace - What's Next?

The article, “Greenpeace Criticizes Microsoft, Nintendo,” was published in the Associated Press and can be viewed online at the New York Times on November 27, 2007.

Statement from the article:Microsoft and Nintendo are taking too long to phase out toxic chemicals from their game consoles, and TV producers Philips and Sharp have poor policies on taking back and recycling outdated products, Greenpeace said Tuesday in its latest environmental ranking of leading electronics companies.”

My opinion: Bill Gates must be shivering in his shoes now that Greenpeace has deemed his production process too toxic.

Bill Gates, the All-American entrepreneur, has failed Greenpeace’s company report card. Microsoft has made it to the bottom of the list of the most irresponsible electronics companies, those companies that must clean up their act! Greenpeace now demands that Microsoft eliminate hazardous substances and recycle their products once they become obsolete.

As I look at those firms that are “failing,” I see almost every major electronics company listed. As of September 2007, the failures were: Nokia, Sony Ericsson, Dell, Leveno, LGE, Sony, Fujitsu Siemens, Samsung, Motorola, Toshiba, Acer, Apple, Hewlett Packard, and Panasonic. Am I missing anyone – no, but Greenpeace is not, either.

According to the Microsoft website, Bill and his wife, Melinda, supported philanthropic activities in the amount of $28.8 billion in Jan. 2005. These monies support improvements in global health, technical opportunities, and education. Warren Buffet is also a large contributor to the cause.

Why does this make national news? Given the current available technologies and the low concentration of firms in the electronics market, what more can the guy do? I think that Greenpeace would be happy if the production of electronics from any of the failing firms (such as Microsoft) was forbidden. Problem – without these irresponsible firms, how would Greenpeace get the word out? I am just happy that I no longer see a Greenpeace sponsor every time that I answer the door. I say keep the electronics firms in business just to keep Greenpeace off my back!

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